Summary:

An exciting Digital Publisher in the Financial vertical is looking for a Head of Social Media to join its team! This is a brand-new position that will drive audience growth and engagement across multiple social platforms (LinkedIn, YouTube, Twitter, &, etc.) by scheduling content, writing copy, and monitoring channel performance. Candidates in the New York area are preferred, but the position can be fully remote.

 Responsibilities: 

• Lead development and implementation of an effective social media strategy
• Manage all aspects of social distribution, including scheduling content, community management, and optimizing posts for engagement and search
• Maintain company’s editorial voice in headlines and copywriting
• Monitor performance analytics and social media trends to grow engaged audience across all platforms; implemented analytics tool
• Assist with audience development across platforms including driving traffic back to core-site
• Build strong internal relationships with key groups including editorial, marketing, and sales to execute on promotional, content, and sold campaigns
• Host social-first activations, provide social integration pitches and ideas for potential sponsorship opportunities as well as revenue-growth opportunities

Qualifications:

• Digital media or social media experience. Preferably financial content experience
• Extensive understanding of social media platforms and analytics tools
• Demonstrated track record of growing and engaging social media audience
• In-depth working knowledge and understanding of key social media platforms (LinkedIn, Twitter, Facebook, YouTube, etc.) and how they can be deployed in different scenarios.
• Experienced in Photoshop; basic video editing skills a plus
• Ability to multitask, prioritize projects, and communicate progress
• Flexibility – financial breaking news doesn’t always happen during traditional business hour

 Required Notification:  Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc.  That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies.  It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc.  And every job may have a unique requirement.  And every job could come in higher or lower than the range we are given.   We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states.  In the case of sales people, most time it is also a function of their contacts.  If the job is an analyst, analytical skills and experience matter.  Etc.  This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate.  Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states.  Thus, know that anything we note in a salary range does NOT include such other compensation elements.  And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit.  We are a 3^rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.

Qualified by all of the above, for this job with requisite/required  years of the required experience and skills, the minimum and maximum salary is approximated at $80k and $100k respectfully, exclusive of commission, bonus, equity, profit sharing, any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation.  Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.