Summary:

An industry-leading, comprehensive publishing solutions partner that empowers brands, associations and organizations to elevate member engagement and generate new revenue streams through strategic content development, award-winning design, and seamless print-to-digital distribution is seeking a Sales Development Representative. With expertise spanning custom publishing, marketing, and creative services, this team delivers innovative, end-to-end solutions that strengthen brand impact and audience loyalty.

The Sales Development Representative will focus on selling print, digital, licensing, and ancillary “products” to companies interested in licensing content with the company’s publisher partners. As a Sales Development Representative, you are responsible for creating business plans that align with clients’ and corporate missions and objectives, while promoting renewals and growth within existing accounts and developing new business. The Sales Development Representative will research industry trends as they pertain to each of the clients you represent and suggest new areas of leading research for their Business Development team.

Responsibilities:

• Research supplied leads to understanding how their company fits as a potential advertiser for clients
• Research new leads based on existing advertiser base and industry trends
• Successfully sell print, digital and event “products” to companies interested in advertising with their association partners
• Complete daily, proactive outreach via phone and email to new and existing buyers
• Prepare proposals, sales contracts, and other paperwork and provide copies to the account manager, Accounting, clients and or other divisions, as necessary
• Manage the sales process (log all prospecting and account maintenance activity in CRM, update CRM and research new contacts if it is discovered that existing leads are no longer valid, etc.)
• Collaborate with each buyer to develop a multi-channel and multi-touch marketing plan and assist in determining campaign ROI
• Communicate with buyers regarding ad copy, deadlines, special issues, and promotions
• Monitor billing and collection status of accounts
• Participate in account sales update calls with clients to report on progress toward YTD and annual goals, new/lost business and any recent victories and challenges
• Proactive education on each client’s industry trends and competitors
• Travel to client and industry events, national or international, as needed or requested, to network with association clients, represent client products, facilitate in person meetings with buyers and secure contracts
• Adhere to production deadlines for publication and other media products and events. Assist with post-sales asset management or communication if the production team is unable to reach the advertiser or upon request
• Communicate with design team on requests for ad design, placement, and changes
• Collaborate daily with account manager to ensure proper execution of advertising and event contracts, and communicate regularly with account manager and marketing manager to ensure proper execution of internal and account marketing initiatives
• Review and approve ad placement in digital publications that the company produces for clients
• Attend and participate in one-to-one meetings, team meetings, and company-related meetings and events, as assigned.
• Keep manager informed of developments and trends with the client and industry. Perform and report on prospecting efforts that are requested by manager
• Assigned 3-5 associations to represent print, digital and/or event exhibit and sponsorship sales
• Responsible for creating business plans that adhere to their clients and corporate missions and objectives while promoting renewals and growth within existing accounts and developing new business
• Research industry trends as they pertain to each of the clients you represent and suggest new areas of leading research to the Business Development team
• Attend and be prepared to provide an update of all prospecting and renewal activity for each scheduled client sales call.
• Other duties, as assigned

Qualifications:

• Bachelor’s Degree in Business Administration, Marketing and/or Communication fields, preferred
• Excellent oral and written communication skills, as well as outstanding relationship building, analytical, and organizational capabilities, are necessary
• Flexible team player who learns quickly can work independently, have outstanding prioritization skills and a proven ability to multi-task, and work well under pressure
• Proficient in Outlook, Word, Excel, and PowerPoint, Salesforce Excellent customer service and relationship-building skills required
• Ability to maintain a fast pace and work with a sense of urgency
• Valid driver’s license and reliable transportation are required
• Experience in Licensing/media (or relevant) sales, with a proven track record in managing and growing accounts within an established territory and/or account(s)
• Experience working and logging activity in a CRM required

This job is being represented by Media Recruiting Group, the premier recruiters for digital media, AdTech, MarTech, Media SaaS and related companies. In business for more than 25 years, we place quality at the heart of all that we do. Clients include: AdTech companies, Digital Publishers, Digital divisions of Media Companies, SaaS (Software as a Service) / Enterprise, Programmatic… Sell Side Platforms (SSP), Ad Exchanges, Demand Side Platforms (DSP), Marketing Technology companies, Ad Agencies, Data Providers, Aggregators, & DMP’s, Video, Social, Mobile companies, Behavioral Targeting companies, Media Buying Platforms, Lead Generation/Co-Registration companies, Ad Serving Platforms, Rich Media companies.

Required Notification:  Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc.  That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies.  It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc.  And every job may have a unique requirement.  And every job could come in higher or lower than the range we are given.   We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states.  In the case of sales people, most time it is also a function of their contacts.  If the job is an analyst, analytical skills and experience matter.  Etc.  This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate.  Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states.  Thus, know that anything we note in a salary range does NOT include such other compensation elements.  And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit.  We are a 3^rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.

Qualified by all of the above, for this job with requisite/required  years of the required experience and skills, the minimum and maximum base salary is approximated at $60,000 and $65,000 respectfully, exclusive of any other incentive or any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation.  Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.