Summary:

This thriving AdTech company in the Healthcare vertical is seeking a Programmatic Trader with hands-on programmatic trading experience in self-service demand side platforms (DSPs). In this role, your analysis is key in determining where and when to display ads and your expertise is valuable in developing realistic expectations of ad performance and finding ways to improve the overall effectiveness of ad buys. The Programmatic Trader will be a great communicator who is ready to lead and collaborate with our Internal teams in implementing programmatic media buys and making sure we exceed our clients’ expectations.

 Responsibilities:

• Develop campaign strategies in partnership with our Account Management and Sales teams
• Evaluate the best avenues and conclusions driven from both data and marketing client campaigns
• Create and actively manage and optimize programmatic campaigns in DSPs
• Produce and present engaging campaign analysis to clients, demonstrating the effectiveness of planning, testing and media optimization and management
• Provide troubleshooting and QA support to address campaign delivery and performance issues
• Provide advanced insights to implement and to shape the performance of the campaigns
• Monitor campaign performance for optimization and provide ongoing communication to your partners and clients on the traction
• Exceed defined KPIs for each campaign through constant monitoring and regular optimizations, or recommending campaign changes to sales team
• Budget management including approving and actualizing invoices, monitoring and forecasting media & fees, and documenting budget changes in DSP
• Maintain relationships with tech partners to keep up-to-date on new products, new features, pricing, and innovation
  

Qualifications:

• You have a passion for learning new and innovative programmatic technology trends and love to further your knowledge
• You have strong analytical skills with outside of the box thinking, and are open to developing creative ways to modify campaigns to achieve desired results
• You are eager for career progression in AdTech
• You are consistently curious and inquisitive – and have the desire to learn how platforms work, and more importantly, learn how to game them
• You have the ability to prioritize and manage multiple deliverables & project timelines efficiently
• Bachelor’s Degree
• Experience in programmatic buying
• Experience with web languages including HTML, JavaScript, and SQL a plus
• Desire and ability to learn new technical skills sets such as using an API to automate campaigns
• Outstanding written and verbal communication
• Research and problem-solving skills

Required Notification:  Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc.  That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies.  It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc.  And every job may have a unique requirement.  And every job could come in higher or lower than the range we are given.   We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states.  In the case of sales people, most time it is also a function of their contacts.  If the job is an analyst, analytical skills and experience matter.  Etc.  This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate.  Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states.  Thus, know that anything we note in a salary range does NOT include such other compensation elements.  And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit.  We are a 3^rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.

Qualified by all of the above, for this job with requisite/required  years of the required experience and skills, the minimum and maximum salary is approximated at $75k and $85k respectfully, exclusive of commission, bonus, equity, profit sharing, any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation.  Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.