Summary:

Excellent opportunity to work for a strong, established, successful video ad buying platform focused on YouTube. The company is seeking a Campaign Manager who will develop and execute YouTube and CTV campaigns using Google’s Display and Video 360 (DV360) platform.

Responsibilities:

• Manage YouTube and Connected TV video ad campaigns in DV360 which includes: trafficking, pacing, optimization, and reporting
• Maintain an understanding of all campaign objectives, inventory sources, targeting types, and ad formats that are available within the walled gardens and DSPs with which the company partners
• Train & educate the AdOps team, as well as key stakeholders within the CS org on DV360 functionality, tools, features, and offerings
• Help document learnings & best practices specifically for DV360 workflows as it pertains to both YouTube specifical initiatives, and CTV initiatives
• Partner with the Product team to help create more internal tools that help the Campaign Managers execute campaigns more effectively and efficiently via DV360
• Communicate clearly and effectively cross functionally, test out new technologies, and help roll out new initiatives
• Use statistical analysis to increase performance of campaigns, maximize client KPIs, measure performance, develop benchmarks, forecast delivery, assist with billing needs, etc.
• Troubleshoot issues related to under/over-delivery, margin management and pixel implementation
• Proactively escalate issues and communicate potential challenges to relevant stakeholders
• Monitor client, competitor, and industry changes and share any noticeable trends with the larger team
• Grow with us and help improve our existing processes for campaign management

Qualifications:

• Experience specifically in DV360 (Google Ads & YouTube strongly preferred)
• Online/digital marketing experience, including paid social media
• In-depth knowledge of Floodlight Tags, Conversion Tracking, Pixel Implementation & Pixel Troubleshooting
• Experience with VAST tags and other approved 3P vendors for CTV and YouTube inventory via DV360
• Strong understanding of the DV360 Marketplace including; Publishers, Inventory Packages, Instant Reserve, Programmatic Guaranteed Deals, Non-guaranteed Fixed & Auction Deals
• Confident in using both Instant Reporting & Offline Reporting capabilities in DV360, with a strong understanding of how to analyze cross-channel performance (YouTube & Connected TV preferred)
• Strong analytical capabilities, including the ability to analyze cross-platform reach & frequency, unique users, overlap, co-viewing & more
• Previous experience working in an agency environment preferred
• Advanced knowledge of Microsoft Office, especially Excel and PowerPoint
• Strong verbal and written communication skills
• Comfortable with fast-paced, rapidly changing environment

Required Notification:  Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc.  That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies.  It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc.  And every job may have a unique requirement.  And every job could come in higher or lower than the range we are given.   We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states.  In the case of sales people, most time it is also a function of their contacts.  If the job is an analyst, analytical skills and experience matter.  Etc.  This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate.  Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states.  Thus, know that anything we note in a salary range does NOT include such other compensation elements.  And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit.  We are a 3^rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.

Qualified by all of the above, for this job with requisite/required  years of the required experience and skills, the minimum and maximum salary is approximated at $90k and $100k respectfully, exclusive of commission, bonus, equity, profit sharing, any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation.  Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.