Ad Operations Senior Associate
- * Location Flexible
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- Job ID #10097
Summary:
A successful, established Digital Media agency is seeking an Ad Operations Sr. Associate to become an integral part of our Ad Operations team. The Ad Operations Sr. Associate will be responsible for the set-up, execution and delivery of digital campaigns in our 3rd party ad server. This role will work with both internal teams and external parties to ensure campaign delivery objectives are met, as well as work closely with the Programmatic Trading Desk, collaborating on process and technology.
Responsibilities:
- Create campaigns in the ad server, implement 3rd party tracking tags, map creative, and issue tags to publishers
- QA campaign tags and creative assets
- Serve as a technical resource owning the set-up, management, and execution of campaigns for our top accounts.
- Collaborate with Programmatic team, with recommendations on tagging, data, process, and technology platforms.
- Monitor campaign delivery to ensure campaigns are running as expected and targeting objectives are met
- Collaborate with team members by providing guidance on how to continually improve operational processes
- Act as a strategic partner within media account teams; providing consultation to clients on the correct setup of campaigns, tagging of client’s sites, and the use of site analytics platforms
Qualifications:
- Experience in Google ad server (Campaign Manager), either publisher or agency side
- Strong understanding of third-party tracking and tagging structures
- Diligent with attention to detail and ability to resolve problems quickly
- Able and eager to learn new concepts and challenge the existing framework
- Great communication, organizational and time management skills
- Computer literate with an active interest in everything digital with an understanding of online advertising industry trends
Required Notification: Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc. That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies. It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc. And every job may have a unique requirement. And every job could come in higher or lower than the range we are given. We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states. In the case of sales people, most time it is also a function of their contacts. If the job is an analyst, analytical skills and experience matter. Etc. This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate. Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states. Thus, know that anything we note in a salary range does NOT include such other compensation elements. And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit. We are a 3rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.
Qualified by all of the above, for this job with requisite/required years of the required experience and skills, the minimum and maximum salary is approximated at $40k and $60k respectfully, exclusive of commission, bonus, equity, profit sharing, any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation. Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.