Digital Media Companies Profit More If YOU Are Their Priority

  • Posted by Steve Goldberg
  • |
  • June 8, 2010

Did you know that there is a strong relationship between having employee well-being as a priority and staff productivity?  If you are in digital ad sales or work for an ad agency, and you’re at one of those companies where “working well” is a corporate concern, stay there.  If not, you want to encourage your employer to shift gears.  After all, it is for their own good, and can be the ultimate “win/win” scenario.

Dr. Deborah Schroeder-Saulnier, senior vice president for Right Management’s Global Solutions Team performed a study of organizational effectiveness.  She found that workplace health and well-being can have a major impact on the engagement, retention, creativity and productivity of employees + impact the financial performance of the organization as a whole.

Nearly 30,000 representative employees across 10 sectors in 15 countries worldwide were asked in this study to indicate the extent of their agreement or disagreement with 100 different statements addressing the major building blocks of organizational effectiveness.   The analysis revealed that employees who responded favorably to the proposition that their organization actively promotes health and well-being were:

  • 8 times more likely to indicate that they were engaged than employees who responded unfavorably
  • 4 times less likely to indicate that they planned to leave within the next year than those who responded unfavorably
  • 3.5 times more likely to identify their organization as encouraging innovation and creativity than those who responded unfavorably
  • 3 times more likely to assess their organizations as being productive than those who responded unfavorably

For more, visit the full whitepaper here: