Summary:

A fast-paced, growing data-driven SaaS ad tech solutions company is seeking a Marketing Manager to run the company’s marketing efforts to support sales (SEM/paid campaigns on AdWords, LinkedIn, SEO, newsletters, awards, events, sponsorships, etc.).  They will be exceptional at developing, executing, scaling, and measuring innovative and results-focused Marketing and demand generation programs that will be a significant growth driver for the company.

Responsibilities:

• Implement Marketing campaigns and activities designed to increase sales and move the business forward for this entrepreneurial company
• Design, execute, grow, and maintain demand generation strategy and paid media campaigns, across channels and programs including but not limited to: SEM campaigns, social media, industry award submissions, conferences, and various outbound communication efforts, to drive awareness and engagement across the target audience
• Forecast, analyze, and develop action plans to improve the impact of marketing activities on sales pipeline, revenue, and sales cycle length, and report on this to internal stakeholders
• Accountable for website content, SEO, case studies, marketing materials
• Stay on top of latest Industry trends, and trends in demand gen and paid social advertising

Qualifications:

• Commensurate Marketing experience in B2B demand gen/paid media or an adjacent discipline
• Work experience in either AdTech or SaaS or something comparable
• Experience with Google Analytics, AdWords, and additional MarTech tools a plus (like HubSpot or Marketo for instance)
• Individually driven, highly motivated, personable; a hungry, go-getter; a lot of initiative, energy, and desire to act and drive sales
• Proven ability to manage multiple projects, programs, campaigns, and priorities in a fast-paced, dynamic environment
• A collaborative attitude combined with a can-do spirit; willing to jump in wherever needed
• Solid understanding of Programmatic advertising, SSP’s, DSP’s, Mobile, App’s and related aspects of the company’s businesses preferred
• Exceptional communication (both verbal and written), facilitation and presentation skills
• Salesforce proficiency and comfortability; proficient with Microsoft Office (Word, Excel and PowerPoint)
• Bachelor’s degree

This job is being represented by Media Recruiting Group, the premier recruiters for digital media, AdTech, MarTech, Media SaaS and related companies. In business for more than 25 years, we place quality at the heart of all that we do. Clients include: AdTech companies, Digital Publishers, Digital divisions of Media Companies, SaaS (Software as a Service) / Enterprise, Programmatic… Sell Side Platforms (SSP), Ad Exchanges, Demand Side Platforms (DSP), Marketing Technology companies, Ad Agencies, Data Providers, Aggregators, & DMP’s, Video, Social, Mobile companies, Behavioral Targeting companies, Media Buying Platforms, Lead Generation/Co-Registration companies, Ad Serving Platforms, Rich Media companies.

Required Notification:  Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc.  That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies.  It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc.  And every job may have a unique requirement.  And every job could come in higher or lower than the range we are given.   We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states.  In the case of sales people, most time it is also a function of their contacts.  If the job is an analyst, analytical skills and experience matter.  Etc.  This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate.  Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states.  Thus, know that anything we note in a salary range does NOT include such other compensation elements.  And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit.  We are a 3^rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.

Qualified by all of the above, for this job with requisite/required  years of the required experience and skills, the minimum and maximum base salary is approximated at $70k and $100k respectfully, exclusive of any other incentive or any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation.  Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.