Integrated Ad Sales Account Director

  • New York, NY
  • |
  • Job ID #10022

Summary:

 Entertainment and celebrity news continues as one of the most dynamic categories of content online. This web publisher is currently looking for an experienced Integrated Ad Sales Account Director to cover a top-performing and diverse list of Entertainment, CPG, Fashion/Accessories, HBA, Pharma, and lifestyle accounts and their NYC and Mid- Atlantic territory-based advertising agencies. The ideal candidate will secure multiplatform revenue via diverse solutions including display, custom content, and PMP promoting the currency and intensity of engagement to the company’s 50 million monthly unique visitors across the magazine, digital, mobile, social, YouTube, Podcasts, and more.

Responsibilities:

  • Design strategies, tactics and sales presentations and respond to RFPs to secure cross platform advertising from a diverse list of accounts
  • Develop, maintain, and strengthen relationships with key client decision makers and advertising, PR and media buying agencies
  • Collaborate with the Integrated Marketing, Account Management and Ad Operations teams to develop custom solutions for advertisers
  • Establish frequent in person, zoom/teams calls and client entertaining the New York Metro, and Mid-Atlantic areas building relationships, creating awareness, and increasing consideration
  • Engage in all stages of the sales cycle, from prospecting to developing customer rapport, onto closing business and servicing accounts
  • Sell direct display and programmatic (PMP) deals with the programmatic and digital planning teams
  • Collaborate with cross functional departments to maximize corporate communication/sales 

Qualifications:

  • Experience selling magazine and digital advertising with emphasis on content based custom solutions and integrated programs; recent online sales experience required
  • Strong knowledge of the New York/ Mid- Atlantic digital advertising market and its potential
  • Historic experience selling programmatic private marketplace deals
  • Conversant in media driven popular culture, entertainment personalities and a strong proficiency in digital and social media
  • Candidate must be detail oriented, both written and verbally articulate with clear communication skills internally as well as externally
  • A self-starter who possesses a sense of urgency, and solid presentation, creative and analytical skills
  • A “get it done” mentality with the ability to multitask
  • A positive team presence and team collaborator
  • Proficient at PowerPoint, Excel, and SalesForce

 

    Required Notification:  Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc.  That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies.  It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc.  And every job may have a unique requirement.  And every job could come in higher or lower than the range we are given.   We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states.  In the case of sales people, most time it is also a function of their contacts.  If the job is an analyst, analytical skills and experience matter.  Etc.  This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate.  Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states.  Thus, know that anything we note in a salary range does NOT include such other compensation elements.  And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit.  We are a 3rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.

    Qualified by all of the above, for this job with requisite/required  years of the required experience and skills, the minimum and maximum salary is approximated at $140,000 and $165,000 respectfully, exclusive of commission, bonus, equity, profit sharing, any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation.  Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.